Tipos de marketing- pessoal endomarketing
Christiano Roofln Menezes de Oliveira, Esp.
Universidade Federal Fluminense
Denise Armstrong Marinho, Esp
Universidade Federal Fluminense
Jeferson Ribeiro, Esp
Universidade Federal Fluminense
Jorge Arantes Pinto de Abreu, D.Sc.
Universidade Federal Fluminense
ABSTRACT
Besides informing the possibilities that exist in the professional world, it is very important to understand hos this world rotates. Job Market is a concept that means the economical space where the work is bought and sold, where each individual has their workforce to sell and find somebody that need this labor type and pay for it.
All of the gathered individual - who buys and who sells - form the call Job market and when we referred to the same are speaking of this group of relationships of work exchange.
The workers that are subject to abrupt changes in the market need qualification more and more perfect in order to if they guarantee a more little in certain activity branch. Nowadays the combination of such processes as quality and talent becomes a process of great complexity and the form of as one give contemplates in the general conditions of job level and of economy.
The purpose is to differentiate the most competent professionals of the not so much. The subject is to distinguish, among people for supposition equally competent, which the ones that will have more chances of turning a success recruiting. It is safer, the recruiters think, to give the vacancy for who already received a certificate, a warranty stamp, a diploma of a suitable institution.
With the best intention to satisfy this Job Market is that we joined it to the World of Marketing.
KEYWORDS: Personal Marketing, Quality, Knowledge, Enterprising.
LINHAS TEMÁTICAS: Gestão da Informação, Gestão Estratégica e Organizacional,
Gestão da Tecnologia e Inovação
1. INTRODUÇÃO
Quantas vezes nos deparamos com as necessidades que o mercado tem e que por
alguma