What Is Strategy Porter

clearly identified in the organizations, where it is used. There are many problems that may affect strategic planning, which is a process that combines rational and subjective aspects. This article intends to analyze the technical dimension and the intuitive and subjective factors as important elements in the referred process. The rational analysis cannot explain certain aspects in the external environment and generate all the creativity that is needed, which will only be achieved…

well as a strategic tool, began to heat up from the nineties, which was marked by the explosion of international trade for economic stabilization and privatization of infrastructure (Fleury, 2000). The environment in which companies operate nowadays is very complex and highly competitive. Therefore, they are seeking differentiation and the establishment of competitive advantages over its competitors. To achieve these goals, each one tries to find his own way, but among many of them, a…

e-Business: Estratégias e Modelos 6 e-Business: Estratégias e Modelos Abstract In an organizational context that can be characterized by constant changes that aim for obtaining competitive advantages, there’s a topic that is gaining more relevance, which is eBusiness. Throughout history organizations have been changed by technological evolutions, the new technologies are no exception to that trend. The electronic business component has had several evolutions in the last…

dinâmicos, filosofia, propaganda, decisão, receituário, oligopólio, multinacionais, estratégica, imagem, competição. SUMMARY The pharmaceutical industry is one of the most dynamic sectors of world economy, contributing with important practices in various fields of business management. In the discipline of marketing, the pharmaceutical industry is one of the forerunners in the adoption of the philosophy of relationship marketing, crystallized in the actions of medical sales, which…

Classification System L10 – Market Structure, Firm strategy, and Market Performance General M10 – Business Administration General I 2 Caso Sumol+Compal Abstract The present case study is inspired by the importance of the strategic management to business organizations. Its ambition is to be an instrument to conduct students of graduate level or business executives, top and medium level, when exploring the management analysis tools and business strategy formulation. It intends, as…

Flexibilidade de produto Flexibilidade de mix Flexibilidade de volume custo Figura 2: Relação entre fatores competitivos e objetivos de desempenho. Fonte: Baseado em Slack et al. (2002). Referindo-se a questão do posicionamento estratégico, Porter (1996) apontou a ausência de estratégia como sendo o grande problema das empresas japonesas, afirmando que as mesmas confundiam a mesma com eficácia operacional. Treacy & Wiersema (1995) por outro lado, afirmam que a eficiência…

uma equipe de competentes professores. Além de investir em programas sociais, a Multialloy incentiva o cidadão a se engajar em alguma modalidade de ação social. 6 _ FLUXOGRAMADOS PROCESSOS 7 _ ANALISE DAS FORÇAS DE PORTER / SWOT A análise SWOT (Strenghts, Weakness, Opportunitiesand Threats) visa identificar os pontos fortes e fracos presentes internamente em uma instituição, além de monitorar as oportunidades e ameaças presentes no ambiente externo no…

trânsito, que compromisso priorizar. O termo estratégia tem sua origem militar na Grécia antiga: “strategos” cargo do comandante de uma armada, o cargo ou a dignidade de uma espécie de ministro da guerra na antiga Atenas. Segundo Michael Porter (artigo “What is strategy?” (O que é Estratégia?) na Harvard Business Review em 1996), estratégia: - É a criação de um posicionamento de valor único; - É a realização de atividades diferentes, ou, de atividades semelhantes realizadas de…

could, therefore, adopt different strategies. According to these findings, firms could be grouped based on sets of distinguishing characteristics. To classify the firms of an industry in groups, a good understanding of the industry and the competitors is required, which leads us to industry and competitor analyses, intrinsically connected, but with no precedence order established between them. A competitor analysis imposes on the analysts the difficult task of obtaining and interpreting…

essence, do users get the care they need, and is the care e€ective when they get it? Within e€ectiveness, we de®ne two key components Ð e€ectiveness of clinical care and e€ectiveness of inter-personal care. These elements are discussed in terms of the structure of the health care system, processes of care, and outcomes resulting from care. The framework relates quality of care to individual patients and we suggest that quality of care is a concept that is at its most meaningful when…