Case Study Porter

Prof. Dr. Jayr Figueiredo de Oliveira p. I GESTÃO ESTRATÉGICA ESTRATÉGIA COMPETITIVA Autor: PORTER, MICHAEL Editora: CAMPUS Ano: 2005 'Estratégia competitiva' transformou a teoria, a prática e o ensino da estratégia em todo o mundo. A análise de Porter da indústria captura a complexidade da competição na indústria com base em cinco forças subjacentes. Ele introduz uma das mais importantes ferramentas competitivas já desenvolvidas - as três estratégias genéricas - custo mais baixo,

attending the emergency room is frequently a difficult task. The clinical manifestations of HIV infection in older adults are nonspecific and the symptoms often are attributed to other diseases that are common in this age group. We present and discuss a case of an 82-years-old woman seeking for health care during three months of progressive headache. At emergency department she had unremarkable physical examination. A lumbar puncture was performed and revealed 5 white mononuclear…

be addressed theorics and models that serve as support for the conceptual model (describe in this next section), this model will support the collect, analysis and interpretation of data, achieve the research objectives. 3.1 – Value Chain For Porter (1989), the term “value chain” refers to a sequence the activities that begin with acquisition of resources for develop products and/or services, until the consumer. For this author the activities of one value chain are placed in one…

DELTA CAFÉS CASE STUDY Case Study realizado para a Unidade Curricular de Marketing dos Serviços BREVE HISTÓRIA A Delta Cafés foi fundada em 1961, por Manuel Rui Azinhais Nabeiro, na vila alentejana de Campo Maior. O desenvolvimento nos primeiros anos foi moderado, mas a empresa foi progressivamente conquistando posições. Em 1972, constitui-se a sociedade por quotas Manuel Rui Azinhais Ribeiro, Lda. A partir da segunda metade dos anos 70, o objetivo da

As principais referências que o autor apresenta é que o uso da TI abre um leque de possibilidades em inovação (TURBAN et al., 2004), e todos os setores da economia demandam por algum tipo de aplicação da mesma. O autor ainda cita que a TI, segundo Porter, enfatiza uma estratégia distintiva em três pilares: desenvolvimento, inovação e economia de escala. Por fim, o autor cita o Grid Estratégico de McFarlan (1984), que demonstra as diferentes funções da TI dentro de uma organização. A…

ensaio teórico, a gestão ambiental como forma de vantagem competitiva na hospitalidade, a conquistar um mercado cada vez mais preocupado com a sustentabilidade. Palavras-chaves: Vantagem competitiva; Gestão ambiental; Hospitalidade. Abstract This study was constructed based on a literature review and aims to discuss, through a theoretical essay, on the environmental management as competitive advantage in hospitality, to conquer a market increasingly concerned about the…

........................... 8 3.2 Estratégias Genéricas de Porter....................................................................................... 9 4. Competitividade .................................................................................................................... 11 4.1 Cinco Forças Competitivas de Porter............................................................................ 13 4.2 Diamante de Porter ............................................................

Strategic Management Tool: A Field Study∗ Narcyz Roztocki State University of New York (SUNY) at New Paltz School of Business 75 South Manheim Boulevard New Paltz, NY 12561 914-257-2930 (phone) / 914-257-2947 (fax) roztockn@matrix.newpaltz.edu ABSTRACT This paper describes a field study which examines the implementation of an integrated ActivityBased Costing and Economic Value Added System in two small manufacturing firms. The results of this study suggest that this…

The goal of this study was to identify the role of the middle manager in the formulation and implementation of the strategy. Considering the understanding that middle management can and should participate actively in the 'thinking', and 'doing' strategy it was elaborated the research question: How do they work the mid-level managers in the process of formulating and implementing the organization's strategy? This study was driven through a qualitative research and a case study. Data were…

ABSTRACT The goal of this study was to identify the role of the middle manager in the formulation and implementation of the strategy. Considering the understanding that middle management can and should participate actively in the 'thinking', and 'doing' strategy it was elaborated the research question: How do they work the mid-level managers in the process of formulating and implementing the organization's strategy? This study was driven through a qualitative research and a case study.…