Indústrias criativas

RSA – First Research Seminar: Measuring and Understanding the Creative Economy in the Regions: Methodological Approaches and Issues

Measuring the Creative Industries: Methodological issues from the Portuguese case

Pedro Costa Bruno Vasconcelos Gustavo Sugahara

Structure:
• Introduction • Methodological framework to measure creativity and creative activities • An approach to the empirical analysis of the Portuguese case • Conclusions

An approach to the empirical analysis of the Portuguese case
Main ideas presented in this section:
- Projects developed by the team with a empirical dimension - Methodology developed to evaluate the creative sector in the territory – Creative Cascais experience - Most Relevant Data Sources - Some Results - Main barriers found - Next Step

Introduction
• The Creative economy paradigm (1/2)

–

Growing and renewed interest on Creativity
a.Creative Cities Concepts b.Models of Governance and Creative Cities c.The Urban Milieu and the Genesis of creativity d.etc…

DINÂMIA – Creative and Culture Research Projects
Territorial Development and Planning – Coord. Prof. Pedro Costa
Research track: • • • • • Creative Cities Models of gov. Institutions The Urban Milieu Creativity and Imigration

Creativity Culture Cities
On field: - CULTURA 2013 - Cascais - Lisboa - Serralves

New Frontiers: - Internationalization - Measuring

Introduction
• The Creative economy paradigm (2/2)
– Trends: From Culture to Creative
a. Broader Perspectives (activities) - Market based - Autonomous dynamics

–

Development of methodology and tools for public intervention
Even if we do not ignore things like: -Symbolic Value -Non market valuable Creative dynamics -Etc….

Introduction
• Next frontier: Measuring Creativity
Measuring Creativity became an important issue for most of international reference institutions (UN, OECD, EU). Dinamia´s creative research group specific needs.

– Concept operationalization
• What is