Case Study Porter

acumulação/reprodução do capital, uma vez que a circulação de pessoas gera também circulação de capital, principalmente por meio do consumo de bens e serviços. ABSTRACT It is this study about the fictitious company ZAP SIX (Agency travel and tourism), showing aspects of various areas of study that must be applied together to the company's growth in the face of updates to the modern world. Elements are reviewed here regarding the description and…

elementos que materializam a sua competitividade, são visíveis e demonstráveis no quotidiano da produtividade e podem ser vistas como um conjunto de dimensões tangíveis e permanentemente comparáveis com a perfor- mance dos parceiros e concorrentes (M. Porter, 1998). A produtividade organizacional decorre da inovação e pode ser reforçada pela incorporada de práticas inovadoras na realização das actividades críticas da organização, conduzindo à emergência de novas competências…

lymphedema, a chronic, progressive, usually incurable disease. The increase in the volume of the limb can disfigure the body image and develop the physical and psychological morbidity of the patient, promoting significant damage to the functions. This study was developed through a systematic review from the randomized crosschecking of the keywords “lymphedema”, “lymphatic compensation”, “lymphatic system”, “axillary dissection”, “risk factors” and “breast cancer”. Eighteen articles…

A. GIOIA The Pennsylvania State University Although the knowledge-based view of strategy has significantly advanced understanding of the foundations of competitive advantage, less is known about how knowledge becomes a strategic resource. In this study, we develop an inductive, process model of the relationships among (1) top managers’ beliefs about knowledge as a resource (termed executive knowledge schemes), (2) the ways that executives search or scan for knowledge, and (3) how they…

perspectiva, comparou-se a visão ortodoxa tradicional com a alternativa proposta por Michael Porter e Class Van der Linde (1995). A primeira abordagem percebe as exigências ambientais como fatores para redução da competitividade da indústria por exigirem gastos na mitigação da poluição, os quais terão que ser incorporados aos preços finais dos produtos. Já a abordagem alternativa, proposta por Michael Porter e Class Van der Linde (1995), segundo a qual é possível a empresa obter o…

tries to describe both the differences and the similarities of European management styles. 2 Differences in European management 2.1 Legal origins and governance issues To understand why European management shows so many differences, one has first to study the dissimilarities of the legal frameworks in Europe. There are four different legal backgrounds to distinguish from their origin: the civil laws of French, German, and Scandinavian origin and the common law approach of the Anglo-Saxon…

transformar as Sandálias Havaianas em uma marca brasileira conhecida e valorizada no mercado externo, além de apontar os prováveis desafios que a empresa certamente enfrentará para manter a mesma trajetória de sucesso nos próximos anos. Abstract: This study aimed to understand the main strategic aspects involved in product internationalization process. To achieve this goal, literature related to observed transformation in marketing, regarding its concept and action beyond domestic…

proposes a new typology of strategic alliances. The typology is based on three domains of cooperation which, in turn, are based on different activities. The empirical study was based on a survey to which replied 133 Portuguese industrial firms which participated in the European Union’s Europartenariat programme. The main results of this study suggest that: (1) the studied firms have very positive indicators of co-operation; (2) the intensity of strategic alliances is associated with the…

that had to engage in a most detailed form of planning to exploit a new ore body in an extremely remote part of Quebec. Likewise, we found a very strong planning orientation in our study of Air Canada, necessary to co-ordinate the purchase of new, expensive jet aircraft with a relatively fixed route structure. Our study of the United States government's escalation of military activity in Vietnam also revealed a rather planned strategy. Once Lyndon Johnson announced his decision to…

principais razões para o fracasso do projeto é que a maioria das organizações não garante que todos os projetos executados alinhar com as suas estratégias de organização do núcleo. In fact, 80 percent of organizations in the research study had no formal business case for the development of their Project Management Offices De fato, 80 por cento das organizações no estudo de pesquisa não teve caso de negócio formal para o desenvolvimento de seus Escritórios de Gerenciamento de Projetos…