What Is Strategy Porter

uma maior competividade estão exercendo uma liderança efetiva? Este problema insere-se na pesquisa Fatores Humanos e Tecnológicos da Competitividade conduzida na Universidade Federal Fluminense (Quintella,1997). Modelo de competitividade (Porter) Porter (1980) mostra que a vantagem competitiva de uma organização está na maneira com a qual ela se defende das forças que governam a competição em um setor. A competitividade em uma indústria é modelada pelas cinco forças…

competition. The main limitation of this study is the method used, constrained to a single case study. Despite the importance of researching decline, the extant research has been scarce. This study contributes to a better understanding of the decline process during a long period of time. Even being a single case, it seems to represent the situation of several companies in Brazil during 1990’s. Keywords: organizational decline, Gradiente, strategy. 274 O DECLÍNIO DE UMA…

The Knowledge Management (KM) is a widely boarded subject by literature on organizations and strategy, however, the approaches have been predominantly prescriptive. This research has objective to evaluate as the knowledge and intellectual capital has been managed for two technologies companies, contributing then with the discussion about the best practical in knowledge management by organizations. From the collect of information for theoretical fundamental on Strategy, Innovation and…

to product cost as a result of a homogenous capital cost allocation are also examined. Finally, the impact of this integrated approach on the decision-making, strategic planning, and long-term business performance of the two participating companies is discussed. KEYWORDS Activity-Based Costing, Economic Value Added, Costing System, Small Business, Small Manufacturers, Strategic Management, Strategic Planning INTRODUCTION In today’ business environment, many manufacturing companies…

be competitive in a global market, for example, the networks (consorzi) in the region Emilia Romagna, Italy. This paper has the purpose to comment the competitive advantages of networks of small companies. The question is what functions should be made in the enterprises and what functions should be made by the “consorzio”?. Gestão da Tecnologia, Redes de Empresas Enterprises Networks, Small Companies, Flexible Networks 1- Introdução Pequenas empresas podem ser competitivas,…

objectives. The assumption that guides this research is that there is an effective contribution of the strategic management system of human resources on the profit increase. The idea that underpins the assumption is that the system of strategic management of human resources is being disseminated and implemented as management technology that offers added value to the economic organization studied, their employees as well as the society in which it is inserted. In order to achieve the…

alimentos funcionais. Para o estudo das teorias e apresentação dos referenciais, que em parte já compõem os resultados da pesquisa, foram observados critérios de proximidade com as áreas de Administração e Economia (SCHUMPETER, 1982; FREEMAN, 1984; PORTER, 1990) e correlação com o agronegócio. De forma geral, para o levantamento dos dados das organizações, consideraram-se as variáveis de abrangência, abarcando o território nacional; de tempo, delimitando-se o triênio 2008-2010, por…

production costs until intangible as brand value. Brand valuation strategies for manufacturers involve actions that could also reach the retailers and aligning both interests. The objective of this work is to compare the actions carried out by the retailers with the Havaianas brand repositioning strategy, which is manufactured by Alpargatas. This work was developed as a qualitative and exploratory research and the interviews were performed based on a non-structured questionnaire, which…

de 50 anos Características marcantes: ­ Todas enfrentaram crises e erraram em alguma fase de suas vidas. ­ Têm, porém, uma incrível capacidade de recuperação. ­ Conseguem ter um extraordinário desempenho de longo prazo. Para Michael Porter (1996, p. 68), estratégia é a criação de uma posição única e valiosa, envolvendo um conjunto diferente de atividades. Se houvesse somente uma posição ideal, não haveria nenhuma necessidade de estratégia. (...) A essência…

inovadoras implantadas por seus concorrentes. Palavras-chave: Análise estratégica. Gerenciamento estratégico. Desempenho estratégico. ABSTRACT The present work is a strategic review of HSBC Holding's subsidiary in Brazil during 2006-2009, to show how the bank managed to adapt to new market realities in which it operates. It is also an analysis of strategic changes made and their implications for company performance. The study was based on the tooling GI de Macedo Soares (2005),…