Case Study Marketing

maneira que o setor se encontra, tornasse cada vez mais difícil as solicitações de RMAs, uma vez que cada fornecedor utiliza um método para se obter os RMAs. ABSTRACT The theme of this study is the RMA (Return Material Authorization) or AUTHORIZED SHIPMENT OF MATERIAL, which will be addressed through case study, whose main justification the need of the computer industry in reducing bureaucracy and greater standardization of processes, will be used action research methodology, where the…

CENTRO UNIVERSITÁRIO ÍTALO BRASILEIRO CURSO SUPERIOR DE TECNOLOGIA EM GESTÃO DE MARKETING ANA PAULA TEODORO BATISTA CÁSSIA RODRIGUES DA SILVA LETICIA SOARES PEREIRA VAGNER DA SILVA LIMA VITOR DO CARMO MOREIRA PROJETO PROFISSIONAL INTEGRADOR (PPI): ESTUDO DE CASO DA EMPRESA SPOT PROMOÇÕES EVENTOS E MERCHANDISING SÃO PAULO 2012 ANA PAULA TEODORO BATISTA CÁSSIA RODRIGUES DA SILVA LETICIA SOARES PEREIRA VAGNER DA SILVA LIMA VITOR DO CARMO MOREIRA PROJETO PROFISSIONAL INTEGRADOR (PPI):…

1 nayara_sakate@hotmail.com, andressa_soaryss@hotmail.com, nayysouza@hotmail.com, alan_junior1@hotmail.com Abstract. This paper presents a case study on Marketing in Mato Grosso do Sul, performed by students of the Federal University of Mato Grosso do Sul campus Nova Andradina Resumo. Este trabalho apresenta um estudo de caso sobre o Marketing no Mato Grosso do Sul, realizado por estudantes do curso de Administração da Universidade Federal do Mato Grosso do Sul campus Nova Andradina

GLOBAL CEO STUDY This sTudy is based on conversaTions wiTh more Than 1,000 ceos and Public secTor leaders worldwide. Samuel J. Palmisano Chairman, President and Chief Executive Officer IBM Corporation letter from the chairman 3 A Note to Fellow Ceos this year marks the third biennial IBM Global Ceo Study. In this year’s study, more than 1,000 of you — Ceos and leaders of institutions across the public and private sectors— once again shared your experiences and plans,…

a qualitative type case study was developed, which was placed in IMSA Mechanical Industries. The results found proved that the used methodology allows an appropriate analysis and outline of the organizational structure of a 1 company. The study resulted in a contribution to the study of methodologies of the organizational structure outline and in improvement suggestions for the IMSA Mechanical Industries’ organization. Key words: Outline, Organizational Structure, Case Study. 1.…

location of the enterprise. The good point is that which is in the customer path ease of access and the type of food served, among others, are strategies that ensure the success of the enterprise. This study aimed to analyze the applicability of the element of the theory of Point 4 ps in a case study in an enterprise in the food branch in the city of Po/SP. used interview with entrepreneur and note the location of the establishment as a tool for assessment of the aspect of the theory of…

RODRIGUES, Cilen Lopes Oliveira2 SILVEIRA, Giovana Kraemer3 MARTINS, Luciano Rodrigues4 PARODES, Rogério Trindade5 RESUMO Responsabilidade social é um tema que as empresas tem utilizado muito não só como obrigação, mas também como uma forma de marketing gratuito e grande atrativo para a sociedade que a cerca, utilizado no Brasil e no mundo todo. Analisando as ações “Destino Certo” e “Descarte Consciente” da empresa de fármacos Panvel, é que a pesquisa se propõe a mostrar um…

Rainforest for eight years managing a series of research and extension activities aimed at enhancing the sustainability of tourism activities in Northern Australia. She was recently elected to the World Tourism Organization’s International Academy for the Study of Tourism Scholars. ABSTRACT KEYWORDS: sustainable development, sustainable tourism, innovation, regional development ities and development options. These potential synergies are described and illustrated with a range of…

conference, July 15-18, 2004 in Philadelphia, Pennsylvania, U.S.A. I would like to thank the members of SABE/IAREP for their helpful questions and suggestions during my presentation. This paper is based on the author’s dissertation “A behavioral finance study: An investigation of the perceived risk for common stocks by investment professionals (financial analysts vs. financial planners)” at Golden Gate University in San Francisco, California. Victor Ricciardi: A Risk Perception Primer…

artigos selecionados para leitura. Palavras Chave: planejamento estratégico; estratégia, análise citacional. vii ABSTRACT After the 70’s the Strategic Planning School was criticized on its premises due to its rigidity and formalization. This study proposes to identify similarities and differences from the Strategic Planning School, as presented by Mintzberg, Ahlstrand e Lampel (2000) among the content of academic articles classified as relevant and recent on the theme.…