Mercados financeiros

A Risk Perception Primer: A Narrative Research Review of the Risk Perception Literature in Behavioral Accounting and Behavioral Finance by Victor Ricciardi Golden Gate University Adjunct Professor and Doctoral Candidate 4 Alexandra Drive Middle Island, NY 11953 Email Address: [e-mail] Preliminary Version: July 20, 2004

Comments and suggestions are always welcomed and appreciated.
Note: Please do not “direct quote” any material from this document without first contacting the author for permission since this is a preliminary draft. Thanks for your cooperation.

Acknowledgments: The author would like to thank the following individuals for their insightful comments and support: John Courtis, Robert Olsen, Doug Rice, Hugh Schwartz, Hersh Shefrin, Paul Slovic, Igor Tomic, Carol Watson and Arnold Wood. The paper was presented at the Society for the Advancement of Behavioral Economics/ International Association for Research in Economic Psychology conference, July 15-18, 2004 in Philadelphia, Pennsylvania, U.S.A. I would like to thank the members of SABE/IAREP for their helpful questions and suggestions during my presentation. This paper is based on the author’s dissertation “A behavioral finance study: An investigation of the perceived risk for common stocks by investment professionals (financial analysts vs. financial planners)” at Golden Gate University in San Francisco, California.

Victor Ricciardi: A Risk Perception Primer

A Risk Perception Primer: A Narrative Research Review of the Risk Perception Literature in Behavioral Accounting and Behavioral Finance by Victor Ricciardi
Abstract A significant topic within the behavioral finance literature is the notion of perceived risk pertaining to novice investors (i.e. individuals, finance students) and investment professionals (i.e. financial planners, security analysts). The author provides an overview of the concepts of risk, perception, and risk perception with the financial scholar in mind.