Marketing yourself
STRATEGIC MARKETING PROCESS Situational Analysis (SWOT) Location of Factor Internal: Me · · · · · Personality Formal Education Job Experience Motivation Other: ____________
MY OWN MARKETING PLAN Kind of Factor Favorable My Strengths:
Motivate others To handle change Technical ability Communication skills Practical problem solving Character
Unfavorable My Weaknesses:
Management skills could be stronger Manage time Learning from mistakes Manage ethical and ethnic issues
External: · · · · Economic Technical Legal Other: _____________
Opportunities For Me:
Globalization Global demographic trends Rapid technology development and proliferation
Threats Affecting Me:
Globalization Regulatory Religious extremism Asymmetric challenges
P L A N N I N G P H A S E
Focus and Goal Setting
My Goals Upon Graduation
Personal Goals: A complete leadership / Being endowed with ‘personality’ Job Description: Permanent challenges Industries: Pharmaceutical
My Desired Position
My Target Industries, Organizations, and Locations
Organizations: With social involvement Geographical Areas: World Personality: Prime mover
My Uniqueness (Points of Difference) Education & Experience:
Manage ethical and ethnic questions Acceptance Challenging & being challenged
Other: Availability for new projects and permanently met
the uncertainty
My “Positioning”
How You Compare to Other Job Applicants: it is not applied
MARKETING PROGRAM · Product Strategy (Actions to Improve My “Marketability”)
MY OWN MARKETING PLAN Formal Education/Courses: MBA Executive, developing management skills, Business Strategy Job Experiences/Projects Completed: new projects launching experience, other personal challenges
P L A N N I N G P H A S E
Extra-Curricular/Volunteer Activities: citizenship activities ( political & social )
Obstacles To Overcome: cultural barriers, limited