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Definition of “The Media” (in Oxford Dictionaries):

Marshall McLuhan: Communication Theorist
McLuhan was an eminent thinker in communication media studies.
CV & History - Herbert Marshall McLuhan
• Born in Edmonton, AB, Canada on July 21, 1911
• University of Manitoba: B.A., 1932; M.A., 1934
• Cambridge University: B.A., 1936; M.A., 1939; Ph.D., 1942
• Taught at University of Wisconsin (Madison): 1936-1937
• Taught at St. Louis University: 1937-1944
• Married Corinne Keller Lewis of Fort Worth, TX in 1939
• Taught at Assumption University (Windsor, Ontario): 1944-1946
• Taught at St. Michael’s College, University of Toronto: 1946-1979, became a full professor in 1952
• Chairman of Ford Foundation Seminar on Culture and Communication, 1953-1955
• Co-Editor of Explorations magazine, 1954-1959
• Director of Project in Understanding New Media for National Association of Educational Broadcasters and U.S. Office of Education, 1959-1960
• Appointed in 1963 by the President of the University of Toronto to create a new Centre for Culture and Technology to study the psychic and social consequences of technologies and media
• Fellow of the Royal Society of Canada, 1964
• Companion of the Order of Canada, 1970
• Died in his sleep on December 31, 1980 marshallmcluhan.com/biography
As a philosopher, English literature professor, literary critic and rhetorician, McLuhan's scholarly work forms one of the cornerstones of media theory.

McLuhan is remembered for the expressions "the medium is the message" and "the global village." He predicted the World Wide Web three decades before it was invented.

McLuhan was at the heart of philosophical reflection and debate about media from the 1960s to the 1980s. His thoughts still are influential and controversial.
“Global Village”

McLuhan used the term in his books The Gutenberg Galaxy: The Making of Typographic Man in 1962 and