Tópicos Da Revista The Economist

path to measure the intangible assets of a company, also called its Intellectual Capital. Several models have been defined, although problems still remain to be solved. In this article a heuristic frame addressing the link between Intellectual Capital and Business Strategy is developed to valuing the intangible assets of an enterprise along the time. This model is then applied to a company within the magnesium industry, as a case study. The “Time-Lag Trap” issue is presented showing the…

embalagens para o mercado institucional. A Homes In Expert visa parcerias concretas com empresas líderes de mercado, para grandes promoções, reduções de custos e diminuição de preços de projetos para clientes. As parcerias têm como principais tópicos para a empresa e o fornecedor: 1. Custo de produtos melhores. 2. Promoções e propagação de projetos e produtos. 3. Retorno de investimentos da empresa e do fornecedor. 4.2.1 BENEFÍCIOS DA HOMES IN EXPERT O público-alvo da…

John McCarthy (Dartmouth), Marvin Minsky (Hardward), Nathaniel Rochester (IBM) e Claude Shannon (Bell Laboratories) e submetida à fundação Rockfeller, consta a intenção dos autores de realizar ``um estudo durante dois meses, por dez homens, sobre o tópico inteligência artificial''. Ao que tudo indica, esta parece ser a primeira menção oficial à expressão ``Inteligência Artificial'' . Desde seus primórdios, a IA gerou polêmica, a começar pelo seu próprio nome, considerado presunçoso por…

de uma "auditoria de política": dois anos de análise científico-social da corporação. Drucker participou de todas as reunião do conselho, funcionários entrevistados, e analisados de produção e processos decisórios. O livro resultante, Concept of the Corporation , popularizou a estrutura multidivisional da GM e levou a inúmeros artigos, trabalhos de consultoria e livros complementares. GM, no entanto, quase não foi excitado com o produto final. Drucker tinha sugerido que a montadora…

Palavras-chaves: estudos organizacionais; gerência; tradição anglo-saxônica. ABSTRACT This paper analyses the evolution of the organizational studies in Brazil, the themes elected as relevant and its predominance in the context of the administration area. For that, the most frequent themes are examined in the area's journals and the foreign literature's relative importance in the published papers. In this way this work has as a goal presenting a field's picture, suggesting points…

Palavras-chaves: estudos organizacionais; gerência; tradição anglo-saxônica. ABSTRACT This paper analyses the evolution of the organizational studies in Brazil, the themes elected as relevant and its predominance in the context of the administration area. For that, the most frequent themes are examined in the area's journals and the foreign literature's relative importance in the published papers. In this way this work has as a goal presenting a field's picture, suggesting…

graduation is that it can be exercised the function of journalism. We tried to grounding in the theories of journalism and communication to describe the importance of journalism, for the information of the mass. Ethical principles in journalism professionals seeking quality, this will be done to research the code of ethics and law of the journalist in Brazil. On the final will be held qualitative and quantitative view of teachers and students of journalism about the academic training of…

ABSTRACT The theme of competitiveness has been subject of research in different academic realms, such as economy, strategy, operations management and organization studies. As expected, each of these disciplines deal with competitiveness according to its own perspectives and theoretical background. In this essay, we seek to integrate a number of different perspectives, encompassing diverse analysis’ levels. As leitmotiv, we take the competitive capability of Brazilian companies…

Mantega. O valor acordado, US$ 30 bilhões, é suficiente para cobrir entre oito e dez meses de exportação e importação. O acordo não afeta as reservas internacionais brasileiras, pois representa apenas a troca de moedas. (http://exame.abril.com.br/topicos/BRIC) Brasil tem menor crescimento econômico entre BRIC em 2012A China teve o maior crescimento Rio de Janeiro – O crescimento econômico de 0,9% registrado pelo Brasil em 2012 foi o menor entre os países do BRIC. A China teve o maior…

Abstract The purpose of this article is to identify how the e-commerce develop itself internationally and how it process inside the international organizations (as the World Trade Organization - WTO) related to the topic. The international e-commerce is supported by national jurisdictions and international trade rules that can be seen as paid up shares. It is noticed that a clarification about the issue is necessary and arouse the developed and developing countries to participate…