Consumerism

Review . V. 94, No. 3, 1989. SMITH, R. A.; LUX, D. S. Historical Method in Consumer Research: Developing Causal Explanations of Change. Journal of Consumer Research . V.19, p. 595-610, 1993. TIEMSTRA, J. Theories of Regulation and the History of Consumerism. International Journal of Social Economics. V. 19, No. 6, p. 3-27, 1992. Estratégia e Negócios, Florianópolis, v. 2, n. 2, jul./dez . 2009 94 A UTILIZAÇÃO DO MÉTODO HISTÓRICO EM PESQUISA ACADÊMICA DE MARKETING Fernanda Filgueiras…

women of the new generation” in the pages of Capricho magazine. Its goal is to illumine the many ways in which its alleged “empowering” representations of independent and authentic girls connect with the cognate discourses of post-feminism and consumerism. In the conclusion it reflects on the insidious relationship between the specific notion of freedom propounded by the magazine and new forms of social control and regulation. Key words: female teen magazines, discourse, female…

P. The prime time diet: a content analysis of eating behavior and food messages in television program content and commercials. American Journal of Public Health, Washington, v.80, n.6, p.738-740, June 1990. VALKENBURG, P.M. Media and youth consumerism. Journal of Adolescent Health, New York, v.27, n.2, p.52-56, Aug. 2000. LOHMANN, J.; KANT, A.K. Comparison of food groups and health claims appearing in food advertisements in 3 popular magazine categories. Journal of the American…

trabalho: ensaios sobre a afirmação e a negação do trabalho. São Paulo: Boitempo, 1999. [ Links ] BALASSIANO, M; COSTA, I. S. A (Org) Gestão de carreiras: dilemas e perspectivas. São Paulo: Atlas, 2006. [ Links ] BAUMAN, Z. Work, consumerism and the new poor. Buckingham: Open University Press, 1998. [ Links ] BAUMAN, Z. Globalização: as consequências humanas. Rio de Janeiro: Jorge Zahar Editor, 1999. [ Links ] BAUMANN, R. Brazil in the 1990's:…

urgent change of attitudes, values and their way of dealing with the environment they live. For this to occur, it is necessary that a readjustment of the human being with its reality, since the irresponsible way of life and their way of unbridled consumerism has caused the unsustainability of the planet. Therefore, the Environmental Education is a process capable of building social values , knowledge and attitudes for the conservation of the environment by the community. However even…

to approach on the national and local LGBT market, showing which places most frequented by homosexuals, what this preferences, which exists in the market today that can satisfy their needs and desires, and how the media sees and interprets this “consumerism pink”. Arrive at the crucial point of this study, which deals which deals with the research methodology as well as the materials analyzed and its results respectively. Will address a quantitative survey using a questionnaire to bring…

having a good performance at work in order to consume a certain status to others for a man who goes on to criticize the consumerism and acts of vandalism as a form of protest. One can consider that the movie Fight Club is a film full of contradictions, while criticizing consumerism, it presents itself as a product of the Cultural Industry. Keywords: Consumer Society. Consumerism. Cultural Industry. Cinema. Movie Fight Club. SUMÁRIO…

_____________________________________. Capitalismo Natural. Revista Exame. Ed.715 - 31/05/2000. KOTLER, P.; ARMONSTRONG, G. Princípios de Marketing. 7ªed. Rio:LTC, 1999. LANGE, H.; MEIER, L. (Ed.). The New Middle Classes: globalizing lifestyles, consumerism and environmental concern. Heidelber: Springer, 2009. MAIMON, D. Passaporte Verde: gestão ambiental e competitividade. Rio de Janeiro: Qualitymark, 1996. MALHOTRA, N.K. Pesquisa de Marketing: uma orientação aplicada. 4a.ed. Porto…

world, it can easily identify what is unsustainable in our societies. We can quickly create an array of problems, inefficient use of energy, lack of water conservation, increased pollution, human rights abuses, overuse of personal transportation, consumerism, among others. But we should not limit ourselves because we lack a clear definition of sustainability. In fact, many truly great concepts of the human world, among them democracy and justice, are difficult to define and have multiple…

objetos de consumo e a vida cotidiana dos atores sociais na cultura contemporânea. BLAJBERG, C. Em busca de uma identidade. Dissertação de Mestrado. Rio de Janeiro: Coppead/UFRJ, 2001. CAMPBELL, C. The Romantic Ethic and the Spirit of Modern Consumerism. Oxford: Blackwell Publishers, 1987. CARVALHO, C. A. Simbologia de objetos decorativos. Dissertação de Mestrado. Rio de Janeiro: Coppead/UFRJ, 1997. CELSI, R.; ROSE, R.; LEIGH, T. An exploration of high risk leisure consumption…