Desenvolvimento de produto

Henry Ford and the Model T: lessons for product platforming and mass customization ´ Fabrice Alizon, Keyplatform Company, 91 rue du Faubourg St Honore, 75008 Paris, France Steven B. Shooter, Mechanical Engineering, Bucknell University, Lewisburg, PA 17837, USA Timothy W. Simpson, Industrial & Manufacturing Engineering, The Pennsylvania State University, University Park, PA 16802, USA Henry Ford is recognized as the father of mass production, but his contributions extend well beyond that, offering valuable lessons for product platforming and mass customization. In this paper, we study Ford’s Model T and its many variants in depth and describe insights into Ford’s vision and his car. In particular, we examine how the platform was built, leveraged and dynamically maintained with continuous improvements to maximize learning and economies of scale. Finally, we compare Ford’s approach to more current approaches for platforming and mass customization. October 2008 marked the 100-year anniversary of the introduction of the Model T. In some aspects this old car still outperforms us, and we can learn valuable lessons from its past to avoid future mistakes and improve current practices. Ó 2009 Published by Elsevier Ltd. Keywords: design practice, automotive design, design history, customization, product development M Corresponding author: Fabrice Alizon fabrice.alizon@gmail. com any of today’s industries target platform-based products tailored…

Package - KB888111 Package file version (kb888111.exe) : 6.1.22.0 Hdaudiobus.sys version : 5.10.00.5013 //================= Driver Package R1.78 Realtek HD Audio Driver support all of Realtek HD Audio Codec in Vista/WinXP/Win2000/Win2003 . 1. Vista WHQL Supporting: ALC882, ALC883, ALC885, ALC888, ALC861VD, ALC660, ALC662, ALC260, ALC262,ALC267, ALC268 2. Windows 2000/XP WHQL Supporting: ALC880, ALC882, ALC883, ALC885, ALC888, ALC861VC, ALC861VD, ALC660,…

permitem uma troca da capa ou frente do aparelho, dando assim aos clientes, várias opçãos de cores e detalhes customizados de acordo com seus desejos. Já na customização adaptativa os produtos ofertados são padrões, mas que permitem ao cliente alterá-los duranto o seu uso. Ocorre atualmente com aparelhos celulares que permitem o cliente escolher o tipo de toque, idioma, proteção de tela, etc. Figura 1 – As quatro abordagens da customização Fonte: adaptado de GILMORE, James H. PINE,…

Da produção em massa à customização em massa: sustentando a liderança na fabricação de motores elétricos From mass production to mass customization: sustaining the leadership in the production of electric engines 1 André Gustavo Carvalho Machado 2 Walter Fernando Araújo de Moraes Resumo O objetivo deste artigo é analisar como uma empresa líder de mercado lida tanto com a fabricação de motores padronizados quanto customizados, procurando identificar os elementos que corroboram…

Rich Programming Rule ------------------------------------------------- Development in MorphX Purpose The document is to create programming rule for AX ERP customization program which include naming rule and function control rule. As we have lots of customizations in ERP system and there are several development units, even in one development unit, there is more than one developer, we need to create the naming rule to make the customization much easier to read and understand.…

et al. Variety Steering Concept for Mass Customization. Klagenfurt, Austria: University of Klagenfurt, ISBN 3-85496-023-9, 2003. Disponível em: . Acessado dia: 25 jun 2011. CORRÊA, Henrique L. & CORRÊA, Carlos A. Administração de Produção e Operações: manufatura e serviços – uma abordagem estratégica. São Paulo: Atlas, 2004. FEITZINGER, E.; Lee, H (1997). Mass customization at Hewlett-Packard: the power of postponement. Harvard Business Review, (jan/feb), 116-121. KRAMER, Davi.…

recorrido a inventar novos programas e procedimentos para atender pedido de cada cliente. But as customers and their needs grow increasingly diverse, such an approach has become a surefire way to add unnecessary cost and complexity to operations. Mas, como clientes e suas necessidades crescem cada vez mais diversificadas, tal abordagem tornou-se uma maneira infalível para adicionar custos desnecessários a complexidade das operações. Companies throughout the world have embraced mass…

leitor, deve-se esclarecer que os termos “customização” e “personalização” serão usados como sinônimos durante todo o trabalho. Palavras chave: customização, personalização, diferenciação, consumo. 4 Abstract The customization is present in our lives for a long time, but in the last decade, was again seen by some companies as a possible tool to add value to products and achieve differentiation. When we talk about "consumer trend", we refer to any changes or developments…

service processes. The classification characteristics include the degree of labour intensity and degree of customer interaction and customization. Based on the matrix below developed by Schemenner to classify services, the following items should be analysed: i. Degree of Labour Intensity: considering a ration between labour total cost and the value of plant and equipments as a reference. ii. Degree of Interaction and Customization considering both distinct characteristics in the…

Obtenção da Customização Lucrativa The Importance of Adequate Choice of a Costing System for the Achievement of the Profitable Customization Fernanda Martinelli Salgueiro Zannoni[1] Professor Orientador: Filipe Muller[2] RESUMO Muito se fala hoje em customizar produtos e serviços visando agregar valor para criar relacionamento com clientes e receber uma lucratividade incremental de longo prazo. O que pouco se fala é o como auferir o custo desta customização de…